Tag Archives: technology items

Full Color Process Promotional Items for Detailed Logos

There are several different types of decoration methods for promotional products. These range depending on both the type of product and the style of the brand’s logo. Full color process, also commonly referred to as four color process, utilizes four ink colors to create a wide range of colors. This is different from screen printing which only prints one color at a time and can be limiting if a logo contains shading or gradients.   A common issue that can occasionally plague a brand is a logo with too many colors or too much detail. It is often said that your greatest strength can be your greatest weakness. When graphic designers and … Continue reading

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3 New Tech Items to Increase Brand Awareness

Last year the top performing promotional products category was, without a doubt, technology items. Actually, we continually witness this year after year. Technology accessories are the type of products that transcend all demographics and industries. A C-Level executive benefits from using a power bank to charge her iPhone 6 Plus while waiting to board a flight just as much as the student who needs to keep his tablet charged throughout a lecture in order to take notes.   Clearly mobile devices and other personal electronics are critical necessities in our everyday lives. This is why consumers are not only drawn to these items, but the products fill a legitimate need in their … Continue reading

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